After a short two-year recess, Magic in Orlando—formerly the Daytona Festival of Magic—returns stronger than ever, bringing the wonder, excitement, and artistry of magic back to the heart of Orlando!

This incredible convention is more than just an event—it’s a celebration of magic and the beginning of a new era for the Daytona Magic Company. For the first time ever, enjoy four full days of shows, lectures, workshops, competitions, raffles, and non-stop magical fun.

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Be inspired by world-class performers, learn brand-new techniques, and share unforgettable moments with hundreds of magicians and magic enthusiasts from around the world. Take part in exclusive contests, showcase your talent before international judges, and compete for prestigious awards that honor the best in magic.

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Join us at the DoubleTree by Hilton Hotel, right across from Universal Orlando, and experience a weekend filled with surprises, laughter, inspiration, and pure wonder.

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Discover, learn, compete, and create magic—at Magic in Orlando, where the magic truly lives again.